• We LOVE this color scheme! Information about the design: “Wondaree Macadamias is a family owned and run macadamia farm in North Queensland. This project was done to recreate their product’s image in order to demonstrate their organic and personalised ethos whilst embodying an idiosyncratic aesthetic that was accessible to the blind. This was achieved by […]

  • We love finding inspiration in the most unique places. Recently, while meandering through a bookstore, we stumbled upon the memoir Double Take by Kevin Michael Connolly. Between the hardcover and within the stiff pages detail the story of his life and how he came about his personal photography project, The Rolling Exhibition, which has gained […]

  • Despite the snow that has covered the east coast we’ve been plenty busy here at JWatson Creative. We have a couple BIG projects we’ve been working on steadily. One smaller job we were able to complete is a front and back brochure for our client Footprints at 50. Who is Footprints at 50? Footprints at […]

  • Sweet Designing for candy is so much fun! In fact, the sweet color palette (of chocolate brown mixed with bold colors such as turquoise, pinks, and blues for example) was a very popular trend in 2009. We also expect it to continue to be in the spotlight for 2010. Afterall, we are convinced that you […]

  • Butterfly Effects is an environment conscious, soy candle company. They were in search of a logo that represented their concept of “making an impression that lingers.” First, we set up an initial consultation with Tylesha Dobson (owner), to learn more about the essence of her company. “I decided to go with JWatson Creative because Jessica […]

  • This is the very elegant packaging for the new, eponymous tea brand from Steven Smith, the genius behind Tazo tea. Sandstrom Partners (who also designed the packaging for Tazo) created this packaging. Why This Design Works: This is our expert analysis for this design. This design screams elegance and sophistication. It takes on the same […]

  • We chose this image because we were looking for a creative way to symbolize hope. The first visions that come to mind are hands reaching up towards the sky, or arms stretched open. But what about deeper, more metaphorical means of hope? For this we found a window, and we loved the title “Dreaming in […]

  • Scanwood is Denmark’s largets manufacturer of wooden appliances for the kitchen, selling their products in Denmark as well as the rest of Europa and the Middle East. Sanwood’s CEO wanted to change the packaging to communicate the fact that their products are made through an environmentally friendly process and are of course also made from […]