• IF YOUR CLIENTS VIEW YOUR PROOFS ON THEIR SMART PHONES OR TABLETS, this tip is for you: It’s becoming a new trend for clients to view your print design proofs on their mobile or tablet devices. While computers and laptops are good at showing CMYK/Pantone color values close enough to get the general idea, these […]

  • A few days ago I was talking with a friend about some of the nuances and setting features in Facebook that a lot of people don’t use to their advantage. In running through this list I came to the conclusion that there are several parallels between what you do on Facebook and how you handle […]

  • A common question that I get a lot from people who I connect with is how they can make some positive changes in their lives. Little changes always lead to bigger things so every step counts. To prevent myself from sounding like a broken record, I’ve listed the 5 simple, most common things you can […]

  • Jessica Watson, President & Chief Creative Officer of JWatson Creative, was the featured guest on MyCity4Her BlogTalk Radio on Friday, January 11, to provide her expert opinion on marketing trends for business in 2013. Listen to the recording of the show by copying this link into your browser: http://tinyurl.com/jwcreateblogtalk For the program, Watson sites research […]

  • TIPS FOR CHOOSING THE BEST SOCIAL MEDIA FOR YOU Welcome to the social media graveyard. This is where all those extra accounts go to be forgotten. You know, the ones who held such promise and energy the first couple weeks in, and then fizzled down to the bottom of the growing to do list for […]

  •   When it comes to the online presence of your business, it’s never “just a website.” Telling someone you want “just a website,” is very similar to telling a car dealership you want “just a car,” or your realtor you want “just a house.” In the same fashion that you make your other purchase decisions […]

  • The JWatson Creative Marketing team recently attended a wonderful event held by the AMA Baltimore Chapter on March 7th, 2012.  The presentation was led by Amy Holloman, Senior Strategic Account manager at WhatCounts, Inc., an email marketing service provider dedicated to helping clients find and grow their email marketing ROI.  We at JWatson Creative gained […]

  • We all have to do it right? You are your own sales person when it comes to your business, so sometimes a good way for prospects to find you is for you to be out and about, present and active in the professional community. But there are so many events to go to, and its […]